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Langley, Beverly. "Spend Money to Make Money on Listings" Get Listings, Gateless. Retrieved. Bev Langley | $1.5 billion career volume | Severna Park, MD The key to putting on an outstanding listing presentation is putting in the necessary resources to make a presentation pop. Bev Langley understands the value of a good listing presentation, which is why she makes it a top priority. Perhaps Langley’s biggest investment for a listing presentation goes into high-quality photography. Every real estate agent should hire a pro to take photos rather than snap photos on their less impressive smartphones. “The most important thing is photography and it needs to be not from Beverly’s phone, and not from Beverly’s husband’s phone,” Langley said. “It needs to be the best photographer I know of and it needs to be the best system that I can find.” ~ Bev Langley Langley suggests agents spend at least $600 on quality photography and acknowledges that if you don’t put money into photography, you probably won’t last long in the business.
Langley also lists staging, landscaping and property flyers as important qualities to sellers. All agents should be prepared to address each of these needs. “They want to know about staging. I have an in-house staging lady that I use,” Langley said. “They want to know if I’m going to help with landscaping. I have landscaping people that I can recommend. They want to know about flyers and we have a sign with a flyer box. They want to know about brochures and we do a full color brochure.” Langley’s lesson to agents is to always put the necessary resources into the listing presentation. The quality of your presentation could be the difference in the closing price. “If you’re a brand new agent, it’s hard to do. But you have to graduate to that because you really have to spend money to make money.”
11 Comments
3/10/2023 06:53:43 am
Wow this blog is awesome. Wish to see this much more like this. Thanks for sharing your information! 3/10/2023 10:29:32 am
Thes quality photography. Every real estate agent should hire a pro to take photos rather than snap photos on their less impressive smartphones. I’m so thankful for your helpful post! 3/11/2023 09:31:40 am
The necessary resources to make a presentation pop. Bev Langley understands the value of a good listing presentation, which is why she makes it a top priority. Thank you for the beautiful post! 11/11/2024 11:29:10 am
This post offers great insight into how MLS photography combined with drone photos can elevate real estate listings, making them stand out in a competitive market. It's clear that high-quality visuals, like those captured by drones, can showcase properties in a unique way, ultimately driving higher interest and sales. Professional photography can help buyers get a true sense of the property's scope, which is invaluable. 11/12/2024 11:47:30 am
Great points in the article about the importance of professional MLS photography combined with drone photos in real estate marketing. High-quality visuals can truly make a difference in how a property is perceived and can help sellers stand out in a competitive market. It's clear that investing in this combination can lead to better visibility, faster sales, and higher offers. 11/13/2024 10:47:22 am
This blog post emphasizes the significant impact of professional MLS and drone photography on real estate sales. A billion-dollar producer explains that high-quality visuals can make properties more appealing, attract more potential buyers, and ultimately drive faster, higher-value sales. Leveraging advanced photography highlights key property features, especially aerial views, giving listings a competitive edge in the market. This post serves as a great reminder of the role of top-tier visuals in real estate success. 11/13/2024 10:48:26 am
Your post on the importance of combining top-notch MLS and drone photography in real estate is spot-on. High-quality visuals, especially from aerial perspectives, truly showcase a property’s unique features, creating an impactful first impression. Investing in professional photography not only elevates a listing’s appeal but also helps properties stand out in a competitive market. It’s clear that embracing these visual strategies can play a critical role in achieving faster sales and higher values. Thanks for the valuable insights! It's great to hear the insights from a billion-dollar real estate producer on the power of high-quality MLS photography and drone imagery. As highlighted, these visual tools not only capture the beauty of properties but also give a competitive edge in the market. In today’s digital age, the right visuals can significantly increase engagement, driving faster sales. Combining professional photography with drone shots provides a comprehensive view, offering both detailed close-ups and breathtaking aerial perspectives. 11/15/2024 10:06:29 am
This blog highlights some valuable lessons on the FSBO versus realtor debate. It’s interesting to see the challenges you faced when handling everything yourself and how a realtor can streamline the process. It’s definitely a helpful read for homeowners considering their options—whether to go it alone or enlist a professional. Thanks for sharing your firsthand experience! 11/19/2024 10:39:23 am
This article brilliantly underscores the transformative power of professional photography and drone imagery in real estate. Leveraging these tools creates visually captivating listings that stand out in a competitive market. 11/20/2024 11:06:44 am
Fantastic post! The combination of professional MLS photography and drone shots really elevates real estate listings. As you mentioned, it’s crucial to present a property in its best light, and drone photography gives buyers a unique perspective that traditional photos just can’t capture. This insight from a top producer is invaluable! Leave a Reply. |
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